Francorp Clients - Direct Buy

DirectBuy - A time tested franchise opportunity

Francorp developed the original franchise development program for DirectBuy. The company continues to grow and cement its position as the market leader in direct sales. Here is an overview of where this successful franchise organization stands today.

It’s not just business as usual anymore. No matter where you turn today – TV, radio, the Internet or newspapers – the economy is a hot topic and a concern for many people trying to earn a living, while at the same time, achieve personal and financial goals.

With over 35 years of franchise experience and over 140 locations throughout North America, the DirectBuy franchise opportunity offers a time-tested and replicable system that enables franchise owners to realize results and reap rewards regardless of the economic climate. As a DirectBuy franchise owner, you are helping families buy the items they need and want at prices they can afford. Every day, families can buy more and buy better, thereby improving their quality of life.

Debbie BowenV.P. Franchise Development

DirectBuy was founded in 1971* during a period of weak economic times. Frustrated with inflation, consumers were looking for ways to stretch their dollars, and DirectBuy enabled families to purchase the things they needed and wanted at affordable prices without sacrificing quality.

As far as what the future holds for DirectBuy, our vision is clear. Based on our history during similar economic conditions, we feel DirectBuy will continue to grow and be the best alternative to conventional retail buying. In fact, recently, DirectBuy has enjoyed historic membership and merchandise sales records.Franchise owners derive their income from membership sales, not from the sale of merchandise. Based on historical experience, when the economy slumps, consumers tend to be attracted to DirectBuy for the savings on items they need. In times of prosperity, consumers tend to be eager to purchase higher quality merchandise and add to their “wish lists.”

Why a DirectBuy Franchise?
The DirectBuy International Corporate Support Center, located in the Chicago metropolitan area, provides multiple services to franchise owners throughout North America. Recognized by Success and Entrepreneur magazines as one of the top business providers to franchise owners, DirectBuy’s mission is to create an operations climate, which allows franchise owners to devote maximum attention to the growth of their own business.

New DirectBuy franchise owners receive extensive training, including a comprehensive sales and service program conducted at the corporate headquarters in Merrillville, Indiana. In addition, new franchise owners enhance their training during a hands-on internship at an existing DirectBuy Showroom.

Once in operation, franchise owners receive ongoing assistance from field sales and service teams and are updated on the latest methods at an annual international sales and service conference. Regular owner seminars and idea exchange workshops, combined with award and incentive programs, are designed to elicit peak performances. Along with the latest technology reflected in our web-based T.OP.S. and our private members-only web site, DirectBuy will continue to be at the forefront of member services.Opportunity AboundsWe deliver real value to our franchise owners. I encourage you to continue your exploration of how your entrepreneurial interests combined with our proven business plan can launch you into a new and exciting career.

*Founded in 1971 as United Consumers Club.