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Starbucks increases its presence in Southern ChinaSEATTLE (June 13) - Starbucks Coffee Co., based here, expanded its Southern China operations by increasing its ownership of Coffee Concepts Ltd. to 51 percent from 46 percent. The other 49 percent of Coffee Concepts, a licensee of Starbucks stores in China's Guandong province, belongs to Mei-Xin International Ltd., a subsidiary of Hong Kong-based Maxim's Caterers Limited.
As part of the deal, Mei-Xin will partner with Starbucks to open an undetermined number of Starbucks outlets in Chengdu, China, later this year.
"The decision to expand our relationship with Maxim's is a sign of our confidence and continued commitment to building a great business throughout China," Christine Day, president, Asia Pacific Group, Starbucks Coffee International, said in a statement.
Starbucks operates and franchises more than 9,000 units worldwide.
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